Social Media Analyst

Description We are looking for a Social Media Analyst to monitor our social media initiatives and implement successful marketing practices. For this role, you should have a deep understanding of how different social networks operate and be familiar with Search Engine Optimization (SEO) for online content. If you're a tech-savvy professional with interest in the latest trends in digital technologies, that strengthen our online presence and increase our brand awareness through effective social media strategies and campaigns. Responsibilities •Formulate platform operations and content strategies: Combined with business development strategies and product features, lead the operations of domestic and foreign social media platforms and formulate specific content plans; •Content creativity and publishing: Be familiar with the content flow mechanism and content gameplay of domestic and foreign platforms such as official accounts, video accounts, ins, and facebook, and create and publish high-quality content, including industry reports, graphic materials, videos, and creative poster copywriting , event copywriting, social creative content, etc. •Content effect evaluation: track and analyze content effects, have data analysis thinking, and adjust operation strategies in a timely manner; •Project management and teamwork: Responsible for the implementation and execution of marketing projects, and collaborate with other teams to jointly achieve brand promotion goals;__ Requirements • Bachelor degree or above, preferably in media/advertising/journalism/psychology/Chinese and other related majors; •Excellent written expression skills in English. English can be used as a working language as a bonus •Familiar with overseas social media, especially e-cigarette media, with at least 2 years of experience in social media operations •Have experience in operating e-cigarette accounts, and have certain skills in editing and layout, graphic production, video editing and other related skills •Familiar with the gameplay mechanisms of various social platforms, and be able to independently analyze data and adjust operational strategies •Familiar with brand management, marketing planning, public relations and other related knowledge •Have teamwork spirit and be able to communicate effectively with other departments