Web Content Writer

Job Description:
The Digital Content Strategist will:


Develop digital content strategy for various digital channels (Social, Web, Outbound Communications) Manage content inventory, perform gap analysis, content aggregation, data sourcing Manage content tools, analytics, reporting Manage optimization of content, SEO, accessibility, and conversion. Maintain consistent, integrated message and voice standards across content Create editorial calendars and syndication schedules Continuous data analysis and consumer and market insights Minimum Qualifications:
A graduate of BA/BS degree, preferably Marketing, Communications Excellent communication skills (oral and written) Deep understanding of digital marketing channels and branding Experience working with multiple brands is a plus Digital technology skills and an understanding of the online environment Experience developing revenue optimized customer-facing B2B content Experience to brainstorm, develop, revise, review, repurpose and publish content Experience organizing and managing a library of written and multimedia content