Sr. Paid Media Specialist

Sr. Paid Media Specialist
Company:

Avepoint



Job Function:

Advertising

Details of the offer

A five-time winner of the Microsoft Partner of the Year award, AvePoint provides the most advanced platform for SaaS (Software as a Service) and data management to optimize SaaS operations and secure collaboration. More than 9 million cloud users rely on our solutions to secure digital collaboration data, sustain connections between people and ensure business resiliency in the modern digital workplace.
At AvePoint, we are committed to investing in our people. Agility, passion, and teamwork set us up to do our best work and foster a culture where you are empowered to craft your career, make an impact, and own (y)our future. Unleash the power of you!

About the Position AvePoint is looking for a well-organized, data-driven, and experienced Senior Website and Personalization Strategist with marketing background and a keen eye for user experience, implementing innovative solutions, and executing website roadmap through collaboration with Business Stakeholders, Developers, Analytics, Design, Marketing, Legal and Product teams. The candidate will be responsible for executing personalization strategies and tools, conducting A/B tests, optimizing user experiences across our digital platforms, support the information architecture framework with analytically data, and continuously improve website performance. Job Responsibilities: The candidate will be responsible for planning, designing, testing, implementing, and administering interactive web technologies to help scale digital growth.Involvement in thedevelopment process, with implementation and ongoing maintenance. Build and manage the website personalization program in alignment with company's business objectives with expertise in tailoring the website experience. Analyze and assess the effectiveness of existing websites and identify areas for improvement existing websites for usability, performance issues, and SEO potential. Ability to gather data-driven insights to optimize the website's usability and performance Managing the development process by working with web dev programmers, designers, and other team members, ensuring effective communication and collaboration with various stakeholders. Partner with Analytics, Operations to understand and clearly communicate web redesign/test results and implications. Ability to interpret data, translate it into actionable insights, and communicate findings effectively to stakeholders. Collaborate with Digital Director to drive long-term web strategy, utilizing modern marketing approaches, analyze data, technology to meet audience needs Able to perform UAT (User Acceptance Testing) Testing, Tree Testing, Functionality testing and design testing. Expertise in evaluating and providing feedback on website designs and ensuring they meet the company's objectives and user needs Able to provide recommendations on emerging trends, technologies, and development methodologies
What you will bring to our team: Proven experience in a similar role. Familiarity with web frameworks, such as React and Angular Understand and implement design principles like user experience (UX) and user interface (UI) design, this is needed when we are collaborating and project sprint planning. Strong program management skills, including planning, organization, and resource management. Excellent communication and interpersonal skills. Must understand web development and be able to do web coding. Ability to work under pressure and meet tight deadlines. Critical thinking, Analytical mindset with strong problem-solving abilities. Must be able to work mid-shift Must be amendable to work hybrid arrangement (3x work onsite, 2x work-from-home) AvePoint is proud to employ talent from many different backgrounds, experiences and identities. We believe that diversity and inclusion drives our success and is at the core of how we hire, communicate and collaborate to deliver value and excellence. We are committed to fostering an environment where people can bring their whole selves to work and feel a sense of belonging, and we continue to work toward creating a workforce that represents the diversity of our customers and communities.


Source: Grabsjobs_Co

Job Function:

Requirements

Sr. Paid Media Specialist
Company:

Avepoint



Job Function:

Advertising

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