Digital Marketing Specialist | Consumer App

Job Description:
Run ad campaigns on paid channels. The role will include planning ad campaigns, audience segmentation, budgeting, A/B testing assets, optimizing results and reporting. The person will work closely with the creatives team to produce assets needed for the ads.


Work Scope Plan and create campaigns aimed to increase specific metrics Create audience segments and run ads relevant to those segments Come up with spend projection and budget need based on metrics A/B test ads, audiences and placements Optimize ad results Minimum Qualifications:
Must have a bachelor's degree in marketing or related fields. At least 1 year of experience in digital marketing Must have at least 3 of the following skills
SEO SEM Google Adwords Facebook Analytics