Digital Advertising Specialist

Setup and ongoing optimization and management of PPC/Digital Advertising campaigns for multiple clients
Management of ad budgets, A/B testing ad creatives, keyword research, setting up audiences, and optimizing for conversions and KPI’s
Analysis of campaign data and reporting on recommendations and strategy on a monthly basis
Management of ad budgets, text ad creative, and keyword research
Perform digital advertising audits
Ability to manage multiple accounts and tasks with effective resolution of conflicting priorities
Ability to communicate professionally on clients calls and via email
Actively collaborate with MNLC Marketing and Operations Manager to align Digital Advertising campaigns with other ongoing initiatives
Ensure implementation of best practice guidelines and follow company processes
Must be a team player that is also comfortable working independently
Driven, forward-thinking individual with the ability to come up with creative digital advertising solutionsSkill and Qualifications
Minimum of 2 years of Google Ads account management experience required
Minimum of 3 years of Digital Advertising is required
Google Ads Certification required
Google Analytics experience is a plus
Knowledge of Retargeting/Remarketing, Display, and Rich Media/Video Advert
Knowledge of SEO, online search mediums and social media and an understanding of how all of these channels work together with advertising is a plus
Experience with NetSuite is a plus
Experience with Google Apps a plus
Experience with Basecamp a plus