Job Summary:
Execute the integration of e-commerce within the existing systems
Identify and act on opportunities to improve performance, processes, websites and E-commerce systems.
Key Responsibilities:
Develop e-commerce functions for Europe.
Define online communication strategy to drive traffic on the websites and optimize conversation rate, in close collaboration
Evaluate customer research, market conditions, and competitor data
Optimize, monitor and support the E-commerce performance
Work in close cooperation with the graphic design team ensuring that their work and production maintain a relevant relationship with the brand guidelines.
Optimize the online product assortment (visible/sell-able), supply chain and stock
Identify trends and insights, and optimize spend and performance based on the insights
Manage client satisfaction related to e-com activities
Measure and report performance of all digital marketing campaigns
The Person:
Driven, motivated, self-propelled and appreciates working in a fast-paced, ever-changing environment.
A high level of energy and working capacity.
A team player
Strong ability to organize and prioritize.
A strong ability in copywriting.
Qualifications:
5-10 years of experience in a digital environment, specifically in the eCommerce landscape
Significant experience in team management and project management in an international environment.
Strong analytical ability and experience with follow-up of key figures.
Good knowledge of the European markets, especially the Innovation technology industry
Strong understanding of current online marketing concepts, strategy, and best practices.
Hands-on Digital Analytics experience with multiple tools (e.g.: Shopify, Google Analytics Premium, Webtrends, etc.).
Superb analytical and organizational skills, with a commercial focus and strong business sense
Entrepreneurial skills & self-propelling;
Organizational awareness and sensitivity;
Understanding of web-related questions and computer environments.
Experience of growing a brand especially in EU is an advantage
Fluent in European language an advantage