SEO related tasks, both on site and off site.
Conduct market research to identify new opportunities
Gather and analyze consumer behavior data (e.g. web traffic and rankings)
Coordinate with the Marketing Design and Content teams to create advertising material.
Keep organized records of marketing metrics and results of past campaigns.
Monitor competitors’ marketing activities
Education:University degree in Marketing, Communications, Communication Arts, Liberal Arts, Journalism, English or any related field.
Experience:At least 1 year of experience in performance marketing namely SEO and social media. Knowledge in social media like Facebook and LinkedIn are required.
Skills and Abilities:
Keyword Research and Planning
Knowledge with WordPress is required.
Experience with SEO/SEM campaigns
Solid computer skills, including MS Excel & Google analytics and Search console
Experience with SemRush is a plus
Excellent communication and presentation skills
Strong analytical skills with a goal-oriented attitude
Knowledge in LinkedIn social selling and Facebook marketing (preferred)