Social Media Content Strategist

Job Description:
Drive a cohesive social media strategy to continuously build on Lazada’s leadership in this space. Conversant with the latest trends and best practices of Social Media that can be applied to e-commerce Ensure that all approved strategies and standards of quality are consistently implemented across all channels Develop an aligned content strategy to achieve overall targets for interactions, reach and fanbase growth. Drive ideation and research on content types that will drive engagement, brand affinity and positive sentiment Coordinate with internal stakeholders including Branding and Commercial teams to produce a cohesive and curated content calendar Conversant with Social Media Analytic tools to gather insights for monitoring and optimization of overall performance Develop and implement a competitive monitoring plan across social channels Ensure that best-in-class project management practices are employed to deliver high quality work within strategy, budget, and deadlines. Support key partner campaigns, including Lazada campaigns as part of annual content strategy Manage creative and content agencies from ideation to execution with a strong acumen on desired deliverables. Minimum Qualifications:
At least three (3) years of experience in overall Social Media Management with two (2) years of experience in creative Content Development/Video Production Has a creative eye to be able to discern what is on/off brand Exceptional oral and written communication skills in English A nimble, self-directed, detail-oriented, results-focused and collaborative team player who can quickly shuffle priorities to meet the demands of the job and be comfortable in an exciting, fast-paced and dynamic environment. Problem-solving skills and ability to manage multiple priorities effectively and efficiently. Familiar with digital marketing channels and how to leverage on each channels’ strengths The Initiative to learn and the yearning to deliver beyond what is expected. Experience working with regional teams and team management experience will be a bonus.