Job Overview As the SEO Coordinator, you will oversee and execute SEO strategies, content creation, and website optimisation for multiple departments of the client's business. This role requires a keen understanding of search engine optimisation, content strategy and website management.
Responsibilities Develop, implement and monitor SEO audits, strategies and content initiatives to increase organic search visibility and traffic across the websiteConduct keyword research, competitor analysis and on-page/off-page optimisation to identify opportunities for organic growth Create, edit and manage engaging content that aligns with SEO goals and business objectivesOptimise website performance, structure and content for maximum SEO effectivenessDive into technical audits to make impactful change and boost site performance Work on multiple projects at any given time including new launches, campaigns etc.Gather and analyse data for monthly reports and insights using tools such as Google Analytics, SEMrush and other SEO softwareStay updated with the latest SEO trends, algorithm updates and best practicesWork with internal and external stakeholders to ensure alignment across website and business Requirements Proven experience as an SEO Specialist, or similar role, ideally with experience handling multiple sitesDeep understanding of SEO principles, including technical SEO, On-page optimisation, off-page and link-building strategiesProficiency with SEO tools like SEMrush and Google Analytics, or similarExperience managing Shopify websites and familiarity with basic HTML/CSS is a plusStrong analytical skills with the ability to translate data into actionable insightsExcellent communication skills, both written and verbal
