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Senior Demand Generation Marketing Manager

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Senior Demand Generation Marketing Manager
Company:

Pingcap


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Senior Demand Generation Marketing Manager

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Details of the offer

PingCAP is the fastest-growing enterprise subscription company our investors have ever seen. And how are we growing so fast? By building TiDB, a globally scalable hybrid transactional and analytical database and one of the most popular open source database in the world (don’t take our word for it, check it out:https://github.com/pingcap/tidb), which enables companies to painlessly scale their business while keeping the underlying infrastructure simple. Our product has been trusted and verified by web-scale application leaders and adopted by over 1500 users across industries. We’re being led by the best in the space—our founders were the original creators of TiDB. We’re looking for talented and amazing team players who want to accelerate our growth, while doing some of the best work of their careers. Join us as we build the database for the future!
What you will do:

Develop an end--to-end demand generation engine to help our sales teams achieve the NA growth goals.
Own, develop and drive our demand generation calendar with specific activities that drive measurable results.
Develop and drive marketing campaigns.
Working with product marketing and our content team, develop a thematic approach to our go-to-market motions, in line with our messaging architecture.
Develop an ABM (account based marketing) playbook to align with sales goals.
Own and drive an integrated approach of all demand generation tools, including social, AR/PR, inbound and outbound leads
Own demand generation platform from design all the way to implementation and KPI, helping increase the efficiency and effectiveness of leads.
Reporting on all performance metrics and implementing improvement throughout the demand generation life cycle.
What we are looking for:

10+ years of industry experience in demand generation for SaaS, Cloud platforms with preference for the database, open source markets.
Deep understanding and experience in demand generation tools and their effectiveness in the customer lifecycle.
Experience having implemented best practices for demand generation programs and campaigns.
Solid working knowledge of the buyer’s journey for SaaS, Cloud and Database technologies.
Demonstrable experience and knowledge in the latest modern demand generation tools and social media platforms.
A natural cross functional leader with the ability to drive consensus amongst diverse teams.
Ability to make decisions and drive results in a rapidly growing and evolving environment.
What you will gain:

Opportunity to build and shape a powerful, industry-changing database product from the get-go;
Working with a globally team of passionate (and compassionate) developers, hackers, and open-source fanatics;
Competitive salary;
Meaningful equity in a fast-growing enterprise startup;
In-office catered lunch (every day), snacks, and drinks;
Commuter benefits;
Employee referral bonus program;
Awesome, supportive coworkers with a good sense of humor.
PingCAP is proud to be an Equal Opportunity Employer building a diverse and inclusive workforce.


Source: Lever_Co


Area:

Requirements

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