Selecta Affordable Snacking Asst. Brand Manager

MAIN JOB PURPOSE

The Selecta Affordable Snacking Asst.
Brand Manager will oversee the affordable snacking range of Selecta including brands like Boom Boom, Creamdae, and Fruit Slice.
He/She will report to the Brand Manager for Cornetto & Affordable Snacking.
KEY ACCOUNTABILITIES
- Long-term strategic plan for Affordable Snacking Ice Cream Business
- Portfolio and innovation road-mapping, opportunity spotting/ insighting, and financial modeling
- Gatekeeping documents/presentations of projects
- Leads cross-functional internal taskforce team to deliver global and/or local innovations
- Global taskforce for importation of Unilever-produced global innovations
- Local taskforce + 3P Supplier for importation of non-UL produced innovations
- Local taskforce for landing all innovations and promotions to trade
- Leads cross-functional external taskforce team to deliver communications campaigns across various touchpoints
- Media briefing, feedback and approval of media plans
- Creative briefing, feedback and approval of creative response
- PR briefing, feedback and approval of PR plans
- Coordination with internal taskforce to align plans
- Monitor implementation of all communications plans
- Day-to-day brand operations
- Sales analysis
- Demand planning and supply coordination
- Budget management

KEY REQUIREMENTS
- Knowledge on innovation, communication development, and media planning process
- Strong project management and problem-solving skills
- Good with numbers (sales analysis, business cases, etc.)
- An excellent English language communicator with senior stakeholders, peers and reports (conversational and presentational)
- Experience in managing relationships in a large, multinational, matrix organization
- Experience working as or with marketing stakeholders/agencies and an understanding of their likely challenges and information requirement