Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the voice of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
As part of the Next Billion Users project, you are a fully dedicated business leader, shaping the future of Google's products and services for the next billion user markets in the Philippines and the rest of SEA. You will take part in a complete marketing experience as you lead key facets of the product's journey. From determining the user insights, market intelligence, challenges, competitive analysis and external communications of Google's products and services in these next billion markets. You will help shape the internal and external narration of Next Billion Users project amongst, users, partners and key opinion formers.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 3 years of experience in tech marketing, brand management, or consulting.
- Ability to speak and write in English fluently and idiomatically.
Preferred qualifications:
- Demonstrated understanding of technology industry and Google’s products.
- Demonstrated analytical success. Demonstrated capacity for developing strategy and delivering on goals.
- Interest in analyzing products, consumer insights and market dynamics.
- Demonstrated innovation and creative problem-solving abilities. Penchant for technology, creativity to "think outside the box".
- Demonstrated capability of taking initiative, leadership roles, and breakthrough thinking and functioning in highly dynamic environments.
- Drive insights on category, users and media to inform product rollout decisions.
- Launch Media and Marketing campaigns for product launches.
- Create moments and opportunities for potential users to experience for our products.
- Support the development of high-impact marketing campaigns to launch, drive adoption, increase usage of products and services, specifically for the next billion users.
