Performance Marketing Specialist

Job Description:
Employee shall positively accept that company may request you to handle the tasks which is not stated in your job description and will depend on the work situation. (do no delete)


You're daily activities are:


Develop the digital marketing strategy across various online channels. Manage campaign by using a data-driven approach to manage campaigns and derive insights on strategy and performance Translate business goals into efficient digital marketing strategies and drive growth for the organization Allocate online marketing channel spends, improving overall & channel ROI and CAC. Ownership of strategy and execution for all paid digital channels including search, display, social media campaigns, video etc. Work closely with marketing team & other stakeholders to execute campaigns, create brand awareness & derive performance Develop and maintain close partnerships with FB, Google and other key partners to derive business benefits. Constantly find new ways to grow overall online brand presence, impact, by utilizing the full range of digital assets, technologies available. Execute all brand and remarketing campaigns on digital channels in addition to performance & acquisition campaigns Own measurement, reporting and analysis of digital marketing channels & campaigns and translate the same into impact on key business measures Review new technologies and keep the company at the forefront of developments in digital marketing. Minimum Qualifications:
You're the one we are looking for if: You are extremely attentive to detail, have relentlessly high standards and proven ability to manage multiple, competing priorities simultaneously You have great communication and analytic skills, including strong ability to identify and solve highly ambiguous problems. You have a good understanding of digital paid media best practices/ Google Analytics/ Pay Per Click (PPC) optimization, Re-marketing, and A/B Testing You have hands on experience with advanced Microsoft Excel (pivot tables, conditional formatting, formulas, etc.) You have at least 2 years experience in the field