Marketing Associate

JOB QUALIFICATIONS
- Candidate must possess at least Bachelor's/College Degree in Marketing or equivalent.
- At least 1-4 years of working experience in Digital Marketing or equivalent
- Proven work experience as a Marketing Associate, Marketing Assistant or similar role
- Knowledge of marketing digital tools and techniques
- Knowledge in Adobe photoshop and/or Illustrator
- Experience with SEO/SEM campaigns
- Solid computer skills, including MS Excel, web analytics and Google Adwords
- Excellent communication and presentation skills
- Strong analytical skills with a goal-oriented attitude
DUTIES & RESPONSIBILITIES
- Conduct market research to identify new opportunities
- Gather and analyze consumer behavior data (e.g. web traffic and rankings)
- Create reports on marketing and sales metrics, like conversion rates
- Assist with organizing promotional events
- Assist with designing and editing marketing material
- Manage all company’s digital assets
- Coordinate with the Marketing Design and Content teams to create advertising material (e.g. brochures, newsletters, social media posts, blogs, etc)
- Keep organized records of marketing metrics and results of past campaigns
- Prepare regular sales forecasting reports
- Monitor competitors’ marketing activities
- Performs other duties and functions as may be assigned