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Marketing Analyst

Marketing Analyst
Company:

Go-Jek



Job Function:

Marketing

Details of the offer

Job Description:
Track all the marketing initiatives including but not limited to digital, offline activation, and special objects using marketing metrics Define and evaluate Marketing metrics, modify if necessary, Evaluate all the marketing initiatives based on the above and make recommendations for changes Research merchants behavior, incl. A/B Testing, Track all merchant moves on the application, including from push notification, pop up, and other external sources such as email/SMS/WhatsApp Investigate the bounce rate on the application and make recommendations for changes Monitor the app on PlayStore Explore market trends, opportunities, and competitions Track all the expenses from the Marketing team Evaluate the ROI of all marketing initiatives Minimum Qualifications:

Strong analytical and planning skills; Good communication and presentation skills; Excellent problem-solving skills;


Source: Kalibrr

Job Function:

Requirements

Marketing Analyst
Company:

Go-Jek



Job Function:

Marketing

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