Filipino Paid Media Consultant

About Adapt

Adapt (a Welocalize company), is an international digital performance marketing agency focused on driving the success of digital content across platforms and markets. We offer our customers a unique combination of global services designed to support their growth from strategy all the way through to execution, production and performance measurement. With a remote-first structure, you will join a unique culture which celebrates difference and embraces diversity. You will play a key role in developing strong relationships and shared ethos, whilst at the same time benefit from a wide range of career opportunities, training and flexibility for work-life balance.

Our culture is built on curiosity and we are looking for team members who have a passion for learning about the developments in the industry, their clients and their peers. In return, we offer the opportunity to develop your ability and exposure to a wide range of clients from growth minded startups all the way up to global enterprise clients. Our client base is predominantly focused on B2B businesses, though we do also support customers in the e-commerce and retail space. Regardless of vertical, Adapt offers dynamic and diverse challenges that foster creativity, innovation and application of knowledge to create client solutions.

Role Summary

This is a freelance position to support our Paid Media team. You will play an important role as an advisor in Paid Media best practices (including Paid Search and Paid Social) in the Filipino Market.

The project is expected to start anytime during the next 3 months and this position could help in crafting a pitch for our client. If If the pitch is successful, this could turn into an ongoing project (workload to be determined).
Main Duties

Advising on best practices in Paid Search and Paid Social for the Filipino market
Giving insights and recommendations about the Filipino market to our Paid Media team
Defining optimization strategies for customers
Optimizing paid media campaigns toward client goals
Building campaigns across multiple paid media platforms by working with the wider Paid media team
Attending appropriate calls/meetings with clients and the rest of the team
Requirements

Ideally 3-4 years in a role utilizing Google Ads, Meta Ads, and TikTok Ads.
Strong experience in Filipino Advertising Platforms
Experience working with B2B accounts
Demonstrable experience in planning, implementing and optimizing paid media campaigns
Strong written, verbal, and presentation skills
All relevant certifications across major media buying platforms
Proficiency in Microsoft Excel is desirable
Experience in supporting and training junior team members is desirable
Native level of Tagalog and strong understanding of the Filipino Culture