Content Creator And Strategist

Content Creator And Strategist
Company:

Talentumph


Content Creator And Strategist

Details of the offer

Responsibilities:

• Conduct customer and market research to define target customer groups and how products and services are and will be perceived
• Create specifications and appropriate content for our target customer groups so they understand who we are and what we want to do
• Strategize and improve content delivery and promotion in all channels such as but not limited to website, APP, social media, print, magazine, newsletter, email campaigns, etc.
• Set guidelines for the tone, style and voice of all brand content
• Set editorial strategy so content is consistent and compelling across all delivery streams
• Deploy content marketing strategy across the company
• Analyze what’s working and what isn’t with regard to the brand’s content marketing
efforts
• Work with outside vendors and agencies which produce marketing materials and/or provide marketing support such as ad agencies, print vendors, PR agencies or specialists, web providers, etc.
• Build relationships with media outlets, business partners, etc.

Requirements:
1. Degree in communication, journalism, or advertising
2. 4+ years related experience in copy writing and/or copy editing, and preferably with
prior work in content writing and management for digital channels and platforms as part
of marketing campaigns
3. Skills:
a. Written and oral communication
b. Research
c. Content strategy and digital data analytics, preferred d. Graphic design, preferred
4. Team player, but can work independently
5. Can multi-task
6. Meticulous attention to details
7. With samples of work


Source: Grabsjobs_Co_Ph


Area:

  • Marketing – Advertising / Advertising

Requirements

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